🌾 Smart Market Skills for Farmers

📅 Educational Insight | Date: 21st June 2025

Presented by: Harvest Track Research, Gurgaon

🧠 LEARN & EARN SERIES: MASTERING MANDI MARKET SKILLS

🔍 SECTION 1: UNDERSTANDING COMMODITY PRICING

📌 Key Concept	💡 Farmer Insight
What is Mandi Price?	The daily rate at which agricultural produce is bought/sold at a mandi.
Who decides the price?	Mandi traders, auction demand, arrivals, quality, and market trends.
Why do prices vary daily?	Due to rainfall, festival demand, arrival quantity, transport strike, etc.
How to track prices?	Use digital apps, Harvest Track reports, or call mandi commission agents.

✅ Expert Tip: Always check last week’s price trend before harvesting or transporting produce.

📊 SECTION 2: WEEKLY PRICE TREND TRACKING

📅 Week	🧺 Commodity	₹ Lowest	₹ Highest	📈 Trend
Jun 10–16	Tomato	₹800/quintal	₹1,400/quintal	⬆ Steady Rise
Jun 10–16	Potato	₹500/quintal	₹850/quintal	➖ Stable
Jun 10–16	Onion	₹700/quintal	₹1,200/quintal	⬇ Mild Fall

✅ Expert Tip: Prices often peak after festivals and drop during glut. Sell accordingly.

🏷️ SECTION 3: QUALITY GRADING SIMPLIFIED

Grade	Appearance	Market Value	Farmer Advice
Grade A	Uniform size, no spots	✅ Best price	Sort manually before packaging
Grade B	Mixed size, minor marks	⚠ Moderate	Sell in bulk or local markets
Grade C	Spoiled or overripe	❌ Reject/low	Use for animal feed or compost

✅ Expert Tip: Clean, graded produce can get up to 20–30% more price.

🧊 SECTION 4: STORAGE PLANNING

❄ Commodity	🗓️ Storage Period	🌡 Ideal Temp	💰 When to Sell
Potato	3–5 months	4–8°C	Wait for summer price rise
Onion	1–2 months	Dry, shaded	Avoid monsoon spoilage
Garlic	3 months	Cool/dry	Watch export demand

✅ Expert Tip: Check local cold storage charges and availability before harvest.

📣 SECTION 5: EXPERT Q&A – FARMER DOUBTS CLARIFIED

❓ Q: How can I predict if price will go up or down next week?
✅ A: Follow weekly trend reports, check arrival volumes, and note festival/seasonal demand.

❓ Q: Should I harvest early if prices are high today?
✅ A: Only if crop is mature. Immature produce lowers quality grade and fetches less.

❓ Q: Which crops need grading the most?
✅ A: Tomato, Onion, Garlic, Mango – sorted crops get better market access & price.

❓ Q: How to decide if I should store or sell now?
✅ A: Use this checklist:

Is the price falling or stable?

Do I have access to affordable cold storage?

Will price improve in 30–60 days?

📌 TAKEAWAY FOR FARMERS

🔹 Watch price trends weekly
🔹 Grade your produce before market
🔹 Plan harvest by festival demand & mandi arrivals
🔹 Use cold storage smartly
🔹 Read Harvest Track updates regularly

📚 Stay Ahead with Harvest Track Research

👨‍🌾 Learn More. Plan Better. Earn Smarter.

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